TOKIWA Cosmetics Features its Colored Liquid Liners at MakeUp in New York

Aug 21, 2023

The innovative liquid liners are sustainable and available in over 50 colors.

East Hanover, NJ, TOKIWA Cosmetics Corporation, LLC, a Japanese manufacturer and supplier of performance-driven cosmetics will feature its colored liquid liners at MakeUp in New York, September 20 th and 21 st , Booth C26.

On the forefront of innovation, TOKIWA’s customized eye products offer refillable innovative packaging, rich textures, smooth and fine lines, and intense colors. The liquid liners are available in both refillable wooden and plastic packaging. The liners contain specialized tips to apply intense color while having durability when drawing. The ultra-fine line diameter allows for the most delicate lines and can be easily blended with other makeup applications. With over 50 colors available, the selections are endless ranging from bright colors, pale pastels to metallics. TOKIWA will feature these liners in the newest colors at Booth C26 this year at MUNY.

TOKIWA prides itself on 50+ years of innovation in the customized development of beauty products with the highest standards of quality and clean label sustainability. The company’s
innovation is deeply rooted in its 200+ patents, state-of-the-art facilities, and is the first to develop refillable eyebrow pencil technology.

The company’s responsible sourcing efforts include products that are FSCĀ® certified and RSPO supply-chain certified. TOKIWA adheres to its post-consumer recycled plastics (PCR) and ocean plastics initiatives for eco-friendly and sustainable manufacturing.

“As consumers demand more sustainable packaging alongside beauty products that are performance-driven, long-lasting, and color and texture-rich, we are excited to offer that with
our liquid liners”, said Dana DiSomma, Director of Sales and Marketing at TOKIWA. “Being able to customize those products in our New Jersey Innovation Lab has given our partners the advantage to create unique products in the cosmetics market.”

TOKIWA offers innovative products for eyes, lips, and face that are quality-oriented for beauty brands around the world. The company offers full-service turnkey solutions that provide customers with customized finished products and exceptional service.

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